Hey, I’m Katie!

Messaging wordsmith & your brand’s ultimate hype gal

If you’re anything like me, that first year or two in business was basically white-knuckling it.

Putting on your most professional face, and hoping no one knew how many *Important Business Things* you Googled each day.

Your ideal client? Literally anyone who would pay you to partner with them. (Same)

Fast forward…

You’ve noticed which projects feel a little ‘meh’ and which ones give you butterflies and heart-eye emojis.

You’ve had some clients that were definitely not worth the money. And you’ve got regular coffee dates in your calendar with ones you became besties with.

(Me too)

But knowing who your target audience is, and actually attracting them?

Those are 2 different things.

If your business has grown, but your messaging hasn’t kept up things start to feel stale real quick.

And you definitely didn’t start your business to do work you don’t love with clients who leave ya feeling drained.

I can help with that, friend.

My Mission?

Helping creative business owners find the right words to own their expertise.

Together, we’ll craft a clear brand message that connects with your dream clients and attracts your favorite types of projects — so you can do more of the work that lights you up.

And, when it’s time to promote your business — on your website or social media, in publications, podcast pitches, and more — you’ll have all the words you need at the ready. Copy and paste with confidence, and then get back to doing what you love.

Katie smiles in orange chair, holding mug, fireplace in background

“Before, there was a disconnect in our messaging, and it didn’t always feel authentic. It just felt like really pretty language. But it didn’t feel like ours.

We wanted to connect with the right people, and the right projects…

And we are now.”

— Katie Kath, Jkath Design Build + Reinvent

So…how’d I get here?

Well, after never quite knowing what to do with my fine arts degree, I discovered the world of copywriting. It was the perfect fusion of left-brained strategy and right-brained creativity.

As a freelance writer for Dotdash Meredith, I spent years creating native ad content for their suite of online publications, including:

Real Simple, Better Homes & Gardens, Food and Wine, & People

featuring brands like

IKEA, Facebook, Hulu, Similac, & Barclays

My favorite part of the job?

I loved the challenge of mastering each publication’s distinct voice.

Putting on the hat of each unique reader and speaking their language.

And somewhere along the way, I realized:

I could leverage this skill to help not just big name brands, but creative entrepreneurs and small businesses, too.

Katie sits cross legged on sofa, mug in one hand, typing on laptop with other

Why brand messaging?

The right words capture your magic, helping you leverage your skills, serve your people, & earn good money.

So you can build a full, beautiful life outside of work, too.

as the daughter of small business owners, I know entrepreneurship is never really a 9-5. 

It’s who you are. 

So building a business that lets you

live a creative life, partner with great clients,

& have time and energy for friends and family, too? 

That’s the dream.

let’s get you the marketing words to make it happen, yeah?

“You captured me, my aesthetic so well. I didn't think it was possible. You surpassed my expectations! 

I almost feel like I have a better understanding of my own business and my own voice because of our experience.

You may have made me better at my own job and I don't think I can give you a bigger compliment than that.”

— Sindhu Peruri, Peruri Design Co

Headshot of Sindhu Peruri, client of Katie Boyce's VIP week

When your brand messaging is crystal clear about exactly who you are, what you offer, who it’s for, & why it’s so valuable…

You’ll find your people.

So, who are my people?

dark green monstera plant against white background
Katie smiles over shoulder in grey blazer, orange wall hanging in background

I love partnering with…

  • Business owners with big ideas and big hearts

  • Creatives and creators who LOVE what they do…but struggle to get the words on paper

  • Growing teams who need clear, consistent messaging — and an efficient way to share it with new hires

  • Companies who’ve leveled up their offers and clientele, and need elevated language to communicate with their new audience

  • Warm, kind, fun humans who genuinely care about helping their customers. Who get as excited about serving their people as they do about generating revenue in their businesses

If this sounds like you, you’re in the right place, friend.

By the numbers…

  • potted plants on stools

    50+

    HOUSEPLANTS I CURRENTLY OWN

    #hoarderprobs

  • flatlay with laptop, notebook, pencil, and glasses

    7

    YEARS IN THE COPYWRITING BUSINESS

  • 13

    COUNTRIES VISITED SO FAR

    (plus all 50 states!)

  • latte art mid pour

    3

    ESPRESSO SHOTS IN MY DAILY LATTE

  • black and white, two kids snuggle in leather chair

    2

    BEAUTIFUL BABIES, IVAN & ISLA

  • stack of books in front of photo frames

    30

    BOOKS ON MY TBR FOR 2024

  • close up woman writes in planner

    20

    MAX NUMBER OF CLIENTS I PARTNER WITH PER YEAR

    (when I say VIP I mean it, love)

  • Katie Boyce smiles holding laptop

    #1 favorite thing

    WATCHING CLIENTS LIGHT UP WHEN THEY SEE THEIR CUSTOM MESSAGING

    (happy tears? the cherry on top)

Ready for brand messaging that draws in dream clients and builds a life-giving, money-making, passion-fueled business?